Mazda

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Mazda Motor Corporation is a Japanese automotive manufacturer in Fuchu, Aki District, Hiroshima Prefecture, Japan. In 2007, nearly 1.3 million Mazda vehicles, most of them in the Japanese company plants were produced for worldwide distribution made ​​, the rest of the world from a variety of other plants. In 2011, Mazda’s fifteenth largest car manufacturer was world production. The company website states that name “derives from Ahura Mazda, the god of the earliest civilizations in West Asia, the god of wisdom, intelligence and harmony. ” Ahura Mazda is the God of Zarathustra. The website also notes that the name ” also derives from the name of the founder, Matsuda Jujiro. ”

Mazda began as the Toyo Cork Kogyo Co., Ltd, founded in Japan in 1920. Toyo Cork Kogyo changed its name to Toyo Kogyo Co., Ltd. in 1927. Toyo Kogyo moved from manufacturing machine tools, vehicles with the introduction of the Mazda-Go in 1931. Toyo Kogyo weapons for the Japanese military during the Second World War, especially the range of 30-35 Type 99 rifle. The company formally adopted the Mazda name in 1984, though every automobile sold from the beginning bore that name. The Mazda R360 was introduced in 1960, followed by the Mazda engines in 1962.

From the 1960s, Mazda put a major engineering effort into development of the Wankel engine as a way to differentiate themselves from other Japanese auto companies. From the limited production Cosmo Sport of 1967 and continues to this day with Pro Championship Mazda, Mazda has become the sole manufacturer of Wankel engines mainly through attrition. This effort to bring attention to themselves apparently helped, as Mazda rapidly began to export its vehicles. The two models of rotary engine driven piston and made their way around the world. The rotary models quickly for its good combination of power and low weight popular when required to piston- engine competitors, the heavier V6 or V8 engines, compared to produce the same energy. The RX Series R100 and directed famous export efforts of the company.

In 1968, Mazda started formal operations in Canada, despite Mazda were seen in Canada in 1959. In 1970, Mazda formally entered the American market and was very successful there, going so far as to create the Mazda Rotary Pickup solely for North American buyers. To this day, Mazda remains the only automaker to have produced a Wankel- powered pickup truck. It is also the only brand that ever offered a bus or van Wankel engine. Mazda rotary success continued until the onset of the 1973 oil crisis. As American buyers quickly turned to vehicles with better fuel efficiency, models began with relatively thirsty rotary engine from grace fall. A highly indebted Toyo Kogyo and was on the verge of bankruptcy and was saved only by the intervention of the Sumitomo Bank. Wise, the company had not quite played on piston engines, as they continued to produce a variety of four- cylinder models in the 1970s. The smaller Familia line in particular became very important to Mazda worldwide sales after 1973, as well as the somewhat larger Capella series.

Mazda’s financial difficulties in the 1960s resulted in a new corporate investor, Ford Motor Company. From 1979, with a financial share of 7 percent, Ford began a partnership with Mazda resulting in various joint projects. In the 1980s, Ford has a further financial commitment of 20 percent. These include large and small efforts in all areas of the automotive landscape, especially in the field of trucks and smaller cars. For example, Mazda Familia platform for Ford models like the Laser and Escort was used, while the Capella architecture found its way to sample sports models and Ford Telstar sedan. In 2002, Ford earned a further financial contribution of 5 percent.

The sample was built in a new Mazda assembly plant in Flat Rock, Michigan, along with the current 626 sedan and a companion Mazda MX-6 sports coupe. Ford has also lent Mazda some of their capacity when needed : was sold in Europe and South Africa, the Mazda 121, built for a time, a variant of the Ford Fiesta in plants in Europe and South Africa. Mazda has also an effort in the past to sell some of Ford’s cars in Japan, mainly through group made ​​their Autorama dealer. Mazda also helped Ford develop the 1991 Explorer, which Mazda as a 2-door Mazda Navajo 1991 only sold until 1994. Ironically, Mazda’s version was unsuccessful, while the Ford was once the best best-selling SUV in the United States and held that title for over a decade. Mazda has used Ford Ranger pickup as the basis for the B- Series Truck North American market from 1994 to 2010, when Mazda discontinued the importation connected to their B-Series trucks in North America because of costs with the tax office over chicken.

Mazda has conducted research in hydrogen-powered vehicles carried out for several decades. Mazda has a hybrid version of its Premacy compact minivan developed a version of its signature rotary engine that can run on hydrogen or gasoline. Despite plans to start in 2008, and from 2010 the vehicle is in limited trials. In 2010 Toyota and Mazda announced a supply of hybrid technology used in the Toyota Prius model. Mazda also maintains sponsorship Raceway Laguna Seca in California, going so far as to use it for their own automotive testing purposes, as well as the numerous racing events, which houses and for the introduction of the Mazda RX-8 2003. Mazda also sponsors the Western New York Flash, a professional women’s football team plays in the WPA and has some of the best players in the world, including world player of the year.

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